Jennifer Knox discusses the Working Families Party’s (WFP) role as a third party navigating the complexities of the U.S. political system. She emphasizes the importance of viewing politics as a “top versus bottom” struggle rather than strictly left versus right. WFP collaborates with unexpected allies to push for electoral reforms and other issues benefiting working people. These partnerships are driven by the shared goal of breaking systemic barriers and achieving greater representation for all. 

Knox also explains how the WFP is leveraging AI to enhance its organizing efforts by scaling outreach and personalizing voter engagement. With AI, organizers can analyze vast amounts of data to refine strategies, target voters effectively, and document meaningful interactions. Knox shares examples of using AI and relational organizing to mobilize voters, from persuading skeptical individuals through personalized appeals to providing direct assistance, such as rides to polling stations. Looking to the future, she envisions elections where innovative tools, inspiring candidates, and grassroots organizing transform voter participation and strengthen democracy. 

Subscribe to B The Way Forward on Apple or Spotify. 

Our guests contribute to this podcast in their personal capacity. The views expressed in this interview are their own and do not necessarily represent the views of Anita Borg Institute for Women and Technology or its employees (“AnitaB.org”). AnitaB.org is not responsible for and does not verify the accuracy of the information provided in the podcast series. The primary purpose of this podcast is to educate and inform. This podcast series does not constitute legal or other professional advice or services.